Are your clients ignorant, arrogant, both or neither?
Bob Bly is a well-known and sought-after copywriter, and I was just over at his blog browsing the articles and had to chuckle (well, those of you who know me also know that “chuckle” hardly describes my full-body belly laughs!) at the headline: Are Your Clients Ignorant and Arrogant?
He quotes a now-deceased colleague of his who said that he could work with a client who is either ignorant or arrogant, but not when both characteristics are present at the same time in the same person.
Bly gives reasons why he apparently is of the same opinion.
As for me, ignorance is fine, but if you’re arrogant…..well, let’s just say that “arrogance” doesn’t exactly fit into my ideal client profile.
(I learned that the hard way when I failed to listen to my intuition a couple of years ago and instead agreed to work with a less-than-ideal client, who ended up taking me to the cleaners. It took longer than I care to admit to heal emotionally from the experience.)
What about you? Do you agree with Bob Bly’s assessment?
Whatever the case, always listen to your gut.
If you feel that you shouldn’t be working with a certain kind of client, respect that the magnetic pull you are feeling is really a repellant telling you to run the other way!
