Why you must never, ever give up

I know many of your reading this are struggling in your business. You have a service that can really help people to improve the quality of their lives. You’re working hard. Because you are not seeing fruit from your labors, you are naturally discouraged.  Maybe you start to wonder whether this selling...

Why it’s better to be interesting than perfect

Growing up, I had a bad case of trying to be perfect.  Even today, I sometimes catch myself going down that once-familiar path. That’s all fine and dandy, except that “perfect” is impossible. And pretty depressing when you never quite reach the bar. A few years ago, Seth Godin addressed...

3 Powerful Ways to be “The Best” Without Actually Saying So

Being “The Best” in your industry is only a value proposition when someone else says it. When YOU say it, in most instances it comes off as either self-serving and therefore unbelievable, or the messaging is ignored because it just isn’t perceived as relevant to your audience. Which, by the...

How to stop flying by the seat of your pants in your business

I was listening to a Brendon Burchard CD where he described how shocked he was to discover that many entrepreneurs in the Expert Community were pretty disorganized (and a little bit inconsiderate). For example, it isn’t unusual for one of the “gurus” to contact him to ask for his support to...

Real estate agent uses creative off-line strategy to market new blog

I’m always intrigued and excited to come across creative marketing ideas, aren’t you? That’s what magnetic marketing is all about:  keeping my mind open to the possibilities of reminding leads and prospects of the value and benefits of what I do in a way that catches their attention and...

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