Archive for customer service
Why you are repelling clients rather than attracting them
Being a magnetic entrepreneur isn’t limited to attracting clients.
In fact, you may find that you are doing more repelling than attracting.
Why is this?
Well, there can be many reasons why the magnetic poles between you and your ideal clients are all askew, but a foundational piece may be a focus solely on what YOU want, rather [...]
Being Magnetic Means Selling What the Customer Wants, not What You Want.
So, you walk into the Apple Store.
You’re excited (and a little nervous) because you’ve heard all about the iPhone, and you know it costs a few hundred dollars, but if it delivers what you want, you are happy to make the exchange, value for value.
When the sales person approaches you and offers to assist you, [...]
Why powncing and selling should not be uttered in the same sentence
I was reading with not a little bit of amazement the other day an article on Jill Konrath’s blog “Web Leads: Pounce, Pause, Nurture or Wait?”
This question was put to her (and 6 others) by Mike Damphousse, who sought various perspectives on what he should do after discovering that a prospect had apparently visited Mike’s [...]
Why techology without quality service sucks big time
I just read another interesting, hard-hitting article by Marc Davison on the 1000Watt Blog, Where’s mom when you need her?.
It was posted the end of April 2008, but still very relevant to real estate agents today and really, to any and all sales professionals.
Marc begins by alluding to the good ol’ days of real estate [...]
How to create more buzz to magnetically attract more and better clients
One of the most magnetic marketers I know is Joe Nunziata. I aspire to be like him in many ways, and after being exposed to him, I think you will be, too.
I am on Joe’s e-mailing list, and he always offers something of value, something practical that I can take away and use in my [...]
The only way to gain client trust is truth and transparency
Marc Davison of 1000Watt Consulting wrote an excellent opinion piece last year (March 2008) on Inman News. Unfortunately, you may only access the article at this time if you pony up $150/year for the Inman News Premium Membership subscription, but I can give you some highlights.
In the article, Marc explains why real estate agents are [...]
