3 Powerful Ways to be “The Best” Without Actually Saying So

Being “The Best” in your industry is only a value proposition when someone else says it. When YOU say it, in most instances it comes off as either self-serving and therefore unbelievable, or the messaging is ignored because it just isn’t perceived as relevant to your audience. Which, by the...

How to save your online reputation before you have to!

Several years ago, we visited my partner’s father in Weed, California where the town itself (not including unincorporated areas) had a population of just under 3,000 people.  It’s not likely there is many more than that today. In a community that small, news travels pretty fast.  Everyone...

Gary Vaynerchuck tugs at my heartstrings during his visit to Portland

Two weeks ago, Gary Vaynerchuk visited Powell’s Books here in Portland.  I was so excited! If it weren’t for my good friend and mentor, Lori Richardson, I wouldn’t have known he was going to be in town. (Thank you, Lori!) Gary was in the middle of a book tour to promote both his new book...

Being available every minute of the day is not a competitive advantage

Lisa Nichols remarked once that she used to let men treat her poorly.  She lacked a powerful sense of Self and feared rejection, should she speak up for herself and her own needs. She perceived herself as open and giving and wondered why she so often found herself taken advantage of. Her troubles began...

Stand out in a crowded market by improving your listening skills

Are you a good listener? Most of us think we are. Dr. Scott Williams of the College of Business at Wright State University, agrees.  In an article he wrote on the subject, he refers to the study W.V. Haney reports on in his book Communication and Interpersonal Relations that surveyed more than 8,000...

You’re missing the boat if you fail to engage your customers as users

Last week, I read a blog entry by Web Consultant, Jim Kukral, The Difference Between Users & Customers.  Using Social Media versus Apple as examples, he quotes Jason Calacanis as asserting the following: “Facebook and Twitter have users. Apple has customers.  The difference?  Customers give you...

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