Real estate agent uses creative off-line strategy to market new blog

I’m always intrigued and excited to come across creative marketing ideas, aren’t you? That’s what magnetic marketing is all about:  keeping my mind open to the possibilities of reminding leads and prospects of the value and benefits of what I do in a way that catches their attention and...

Why resisting specialization means you’ll soon be out of the game

For millennia, marketing specialists have tried to impress upon us the importance of specialization.  They tell us to find a target market and market solely to them, to their specific needs and desires. What makes you different? Why should I choose you to represent my interests over another? What’s...

How to transform silly traffic into targeted traffic in 2 easy steps

“How many hits did you get today?” It’s kinda funny to hear that.  It still is a little jarring. Why would anyone be asking you how many hits you received today?  Is this a regular occurrence? Then, I remember they are talking about visits to their website. Sometimes I’m a little...

How to Master Vibrational Marketing & Realignment in Your Life & Business

As we enter the 6th month of the year already, it’s naturally a time of assessment of what’s working and what may need improvement in our business. Many entrepreneurs are expressing a bit of frustration with their progress over the last half year, and may find it outside the realm of reality when...

Selling services requires both online AND offline marketing of YOU as “the product”

Selling services is very different than selling products. A product can be seen, touched, sampled, given a test-drive.  The features are tangible. But, how do you see, touch or sample financial planning, business coaching, acupuncture? That is why it is so important for service providers to resist talking...

Jeannette Maw explains how to use the Law of Attraction to fill your pipeline

Every entrepreneur and sales professional is continually upgrading their skills, “sharpening the saw,” so they have the edge they need to attract the perfect leads, opportunities, and clients. Can the Law of Attraction support you in this? Master Certified Coach and Law of Attraction (LOA) Expert...

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