Why your marketing needs to attract AND repel

When we’re talking about being magnetic in business as an entrepreneur, I think people believe it’s all about attraction — attracting the right clients, opportunities, partners, and publicity. Is that what you think of when someone says a person or company is “magnetic” or has a...

How to transform your boring bio into one that attracts the attention (and clients!) you deserve

Last week I had the privilege of interviewing Rockstar Publicist and Bio Whisperer, Nancy Juetten, for March’s Sales Success Series segment. I use “interview” loosely because Nancy actually gave away tons of content, expertise, and success tips anyone can use right away to give their...