Why using “negative” emotions are not the best way to get more sales
Last month, my colleague and good friend, Caelan Huntress, authored a video blog post called Negative Emotions Working for More Sales.
(You can view Caelan’s 3-minute-52 second video by clicking the link above or by accessing it here below this blog entry.)
This is an intriguing thought because of its apparent paradox.
Caelan subscribes to the now-familiar-but-ancient-school-of-thought described as The Law of Attraction, the surface understanding of which holds that “like attracts like.”
Is it possible, then, to focus on certain negative emotions (which theoretically a person does not want) and manifest more sales (something that same person probably does want) as a result?
Caelan answers affirmatively to this question, using a personal example to drive the point home.
As he explains in the video, he was working toward a sales award, called Liberty Leaders, that should he accomplish the various prescriptive sales goals by the end of the year, he would receive a sizable monetary award and a trip to Southern California.
Caelan enjoys selling, but absolutely dislikes (It might be safe to say that he HATES it) the subsequent paperwork his company requires that he does in order to actually complete the sale.
He asserts that he’s been focusing so heavily on how distressing the paperwork is to him that he ended up selling 6 insurance policies at once, resulting in him having to come into the office on Saturday to spend 4 hours completing paperwork.
In this way, explains Caelan, he was able to concentrate on what he didn’t want in order to get what he did want (My interpretation).
The first thing I want to say is that resisting negative emotions is never a good thing. In fact, there is nothing “negative” about any emotions. They just are what the are.
It is when we resist them and judge them instead of allowing them to naturally flow through us is when we run into problems.
It’s more accurate (and helpful) to think in terms of an outcome that we desire as opposed to one we would rather not have.
What happens when our thoughts and emotions are aligned with what we want is that we perceive corresponding people, things or events that allow us to easily, almost miraculously achieve our desired result.
Focusing on a certain way for what we want to happen (what coaches call “being attached to the outcome”, or labeling an emotion as bad or negative, or concentrating on a result that we do not want in efforts to obtain something else we do want is a recipe for disaster.
First, it sends a signal of confusion to the Universe, and secondly, it runs the risk of setting up contrary intentions (also called “psychological reversal”) which results in a neutral result.
So, was Caelan’s experience an example of using negative emotions to get more sales?
Well, all of us manifest multiple things on an ongoing basis. We are creating some kind of experience every minute of the day.
In my view, Caelan was more likely using so-called “negative” emotions toward what he didn’t want in order to attract to him more of what he didn’t want, in this case, more paperwork.
He also created more sales. But that is more likely attributable to his love of sales. The love of sales naturally led him to situations, events and circumstances that presented him with the opportunity to manifest more of that “loving feeling.” 
The truth is (Well, “my truth,” to be exact) that the best, most efficient (and reliable) place from which to manifest is from a place of clean, unencumbered energy.
From this place, the Magnetic Entrepreneur who operates from a place of joy knows exactly what to expect and easily attracts perfect clients and perfect sales/selling experiences.
Here’s Caelan’s video:
What’s YOUR take on the matter?
How are you using emotions in the act of creating more sales?
